Using social to skyrocket growth of a new brand
How Influencers Helped Cannalle CBD Infused Skincare
How Influencers Helped Cannalle CBD Infused Skincare
Using social to skyrocket the growth of a new brand
About Cannalle Skincare
Cannalle is not your average CBD cosmetics company. Cannalle hired expert chemists, formulators and award-winning industrial designers to create a skincare line that not only looks luxurious, but feels decadent as well. Every item in the Cannalle line combines rejuvenating naturals with the highest quality CBD available, surpassing other top brands on the market. Cannalle is proudly manufactured in the USA at a cGMP FDA registered facility and sold worldwide.
Cannalle came to Get Hyped looking to expand the awareness of their brand internationally and create spectacular, high-impact content that fit their luxurious brand image.
Challenges Faced
- Limited social media presence
- A relatively new name in the CBD skincare space
- Lack of high-impact, high-converting content
- A need to differentiate their brand from the competition
Our Approach
- Design and execute a global influencer strategy
- Find and partner with top-performing influencers to generate high-impact content
- Reach new audiences through influencers to generate new customers
- Begin to build a social community around the brand to create love, loyalty and trust
The Results
In just 3 months!
450K
Impressions
100
Videos and Images
9.52%
Engagement rate