Influencer Marketing for 

Lifestyle Brands
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Influencer Marketing for

Lifestyle Brands
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electric skateboard
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WHY

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Influencer marketing is 100% of our agency’s focus. Some agencies “also do influencer marketing” among a long list of general marketing services. At Get Hyped we’re not generalists. We’re experts at influencer marketing because it’s all we do all day, every day. 

We’re not limited by an in-house talent network. There’s over 200 million creators in the world, and through our agency you can work with any of them. We tap our network of proven creators, our relationships with top talent managers, and the industry-leading search technology to find and partner with only the best creators for your brand.

We treat creators exactly how they should be treated – like customers. Too often creators distrust brands and agencies because they’ve been used and abused. At Get Hyped, we earn each creator’s trust by treating them exactly like who they are – your customers. Our agency’s unique approach to creator relationships results in extraordinary campaign performance for your brand.

Where We Specialize

We focus on the content types that gets the most attention from consumers – video.

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Used the most by Millennials and more popular among women. Often used by mid to high-income level users. Posts allow engaging videos and phots with a caption. Hashtags allow for content to be more searchable. Stories and Reels features enable sharing of scroll-stopping video content. And the IG Shop allows for purchasing direct from posts.

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Ages 18 to 34 use YouTube most often. However, the 35+ and 55+ age group users are growing quickly. Female and male viewers are about 1:1, and YouTube thrives on long-form video content. It’s a perfect platform for product integrations, how-tos and reviews. Creators can also embed your business website or product links in the video description.

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TikTok is perfect for brands trying to reach a younger audience. 41% of users are between the ages of 16 and 24 making this platform the premier way to target Gen Z. TikTok content is short-form video less than 60 seconds. The platform’s growth has been incredible with more than 25% of users opening TikTok every day.

Product Categories

Consumer Technology

Food & Beverage

Beauty & Body Care

Health & Nutrition

Apparel & Accessories

Household

Our Leadership

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OPERATIONS DIRECTOR

Kristina

Kristina is the Founder of Get Hyped and a key campaign strategist.

Kristina is the Founder of Get Hyped and a key campaign strategist. Outside of Get Hyped, you can find Kristina speaking at conferences or posting foodie content to her Instagram. For fun she loves a good grueling spin class or discovering a new vineyard on the Connecticut wine trail (yes that's a thing!).
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Follow Kristina on LinkedIn for the latest influencer marketing advice.
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GROWTH DIRECTOR

Dan

As a Cofounder of Get Hyped, Dan uses his expertise to design influencer campaigns that maximize authentic human connections.

As a Cofounder of Get Hyped, Dan uses his expertise to design influencer campaigns that maximize authentic human connections. When he’s not optimizing campaign strategy at Get Hyped or creating content on LinkedIn, you can find Dan appreciating a fresh-cut lawn with some fine whiskey in hand.
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Follow Dan on LinkedIn for the latest influencer marketing advice.

What can we do for your brand? Find out!

Request a Consultation