Influencer Marketing

Reasons Your Brand Needs to Work With an Influencer Marketing Agency

By March 17, 2025No Comments

Word Count: 1470 words | Est. Reading Time: 10 mins

An Influencer Promoting Brand Product

Want to expand your brand’s reach and turn heads in your industry?

Influencer marketing has become the secret weapon for brands, with many reporting that it helps them acquire better quality customers than other methods of advertising. On average, businesses generate $6.50 in revenue for every $1 invested. That’s an impressive ROI

But here’s the catch: maneuvering through the influencer world without a guide can be ineffective and time-consuming. With over 127 million influencers worldwide, many brands don’t even know where to start or how to proceed.

The solution? Working with a B2B influencer marketing agency (like us!).

At Get Hyped Media, we take your brand’s growth to the next level with impressive influencer connections, social media management, and campaign execution.

Instead of fumbling through endless influencer lists and hoping for the best, working with an agency takes your brand from good to unforgettable. Here’s why teaming up with the pros is the best decision you’ll make for your business: 

1. Access the Best Talent

Top Influencers

Source: https://www.hollywoodreporter.com/lists/most-influential-influencers-2024/

As a B2B influencer marketing agency, we work with a wide range of influencers who are masters in engaging with specific audiences. These influencers have already built trust and loyalty within their communities, and their followers listen to their recommendations.

As a brand, this is a goldmine of opportunity. After all, the 2024 UK Impact Report found that 64% of shoppers are more likely to buy a product if it’s recommended to them by a social media influencer they trust.

Our influencer marketing agency has established relationships with social media stars who can speak to your ideal customer base, saving you time and energy by connecting you to the right people immediately.

Rather than sifting through thousands of potential influencers, an experienced agency will quickly match your brand with the perfect voice. From micro-influencers with niche, highly engaged followings to major industry leaders, we provide direct access to the best personalities who can help propel your brand message forward.

2. Expert Insights and Data-Driven Social Media Strategy

Data-Driven Social Media Strategy

While influencers might know how to create content that resonates with their followers, an agency like ours knows how to combine innovation and artistry with hard data.

We know which influencers’ audience segments are most likely to align with your brand’s target group. This approach allows you to identify your target audience in ways that maximize your reach and boost your brand’s visibility.

Moreover, B2B influencer marketing agencies keep track of all the analytics you need to understand how well your campaigns are performing. We help you measure everything from meaningful engagement rates to sales conversions, tweaking campaigns as needed.

Instead of throwing things at the wall to see what sticks, you’ll have detailed reports and insights that guide future influencer marketing decisions. This makes your efforts more targeted and impactful over time.

3. Cost-Effective and Time-Saving

Influencer Research for brands

A great influencer marketing strategy is all about budget and time management. Handling outreach, negotiations, and content creation on your own can eat up both your resources and your time.

An influencer marketing agency manages all the legwork for you. From drafting contracts to securing influencer deliverables, we make the process efficient and simple, allowing you to focus on the bigger picture.

Not only does this save you valuable time, but we also know how to get the most value for your influencer marketing budget. Our team will work within your financial parameters, whether you’re looking for affordable niche-influencers or larger, well-established personalities.

Plus, we can help you determine the best type of content, timing, and platform for your influencer strategy—maximizing your budget and getting the best return on your social media marketing investment.

4. Influencer Marketing Campaigns That Stand Out

Influencer Marketing Campaigns That Stand Out

Source: https://www.deptagency.com/wp-content/uploads/2023/09/Schiphol-influencer-marketing-campaign-tiktoks.jpg

A great influencer strategy requires creativity. When you work with an agency, you get more than just influencer partnerships; you get innovative campaigns that catch attention and spark real conversations.

Agencies are constantly brainstorming new ideas and strategies that go beyond basic product placement and sponsored posts. These influencer marketing campaigns often come with out-of-the-box strategies that you might not think of on your own, giving your brand the edgy boost it needs to stand out from the competition.

Whether it’s a viral challenge, a behind-the-scenes look at your product, or a creative storytelling approach, B2B influencer marketing agencies know how to make your brand truly memorable.

5. Consistency and Long-Term Influencer Relationships

Long-Term Influencer Relationships

Influencer partnerships aren’t just about one-off campaigns; they’re about building long-term relationships. Influencers can create multiple pieces of content for your brand, and their followers will begin to recognize your company as a trusted partner.

Consistent collaborations keep your brand top of mind for their audiences and keep the momentum going. This long-term approach is highly beneficial for sustained growth and increased brand awareness.

Extended relationships can also help you save money, according to Sprout Social’s 2024 Influencer Marketing Report. Up to 71% of influencers offer discounts for long-term partnerships. Plus, nearly half of creators (49%) report that long-term campaigns are their favorite way to work with brands. It’s a win-win all around!

Instead of switching influencers for each campaign, our marketing agency will help you nurture ongoing relationships to create a continuous stream of exposure for your brand.

6. Maximized Reach Across Multiple Channels

Influencer Campaign Across Multiple Channels

Source: https://cdn.taggbox.com/v7/taggbox.com/blog/wp-content/uploads/2023/06/Influencer-marketing-campaign.png

A B2B influencer marketing agency has the resources to amplify your brand’s reach exponentially—resources you likely can’t access on your own.

For example, we can simultaneously connect you with influencers across various social media platforms like Instagram, TikTok, YouTube, Twitter, and even newer platforms that may be emerging. This multi-channel approach means your message will reach your target audience on the platforms they use the most.

What’s more, agencies like ours know how to adapt content for each platform. We’ll make sure your influencer partners adjust their content to fit the format and style that works best for each social media channel.

Whether it’s a long-form YouTube video, a quick TikTok, or a series of Instagram stories, agencies will get your brand in front of more eyes using the right influencers and content formats for maximum exposure.

7. Staying Ahead of Trends

Influencer marketing campaign that stands out

Source: https://cdn.prod.website-files.com/61005d24feea1014e5ad8d50/6195730c8554716990bea4ff_tiktok-influencers.jpeg

The influencer marketing space moves quickly, with new trends, platforms, and viral moments emerging regularly. Fortunately, agencies are always on top of the latest shifts in the industry. We’re plugged into the pulse of the influencer world, keeping our finger on the beat of what’s trending right now.

This insider knowledge means we can help your brand stay relevant and ahead of the curve. Our marketing efforts are always clever and topical.

Effective influencer marketing agencies are adept at spotting new opportunities for brands to jump on emerging influencer trends, from viral memes to the new hit social media platforms. When you’re an early trend adopter, your brand can stay fresh, exciting, and ahead of competitors who are slow to react.

8. A Personalized Experience for Your Brand

Niche Personalized Influencer Brand Campaign

Source: https://hireinfluence.com/wp-content/uploads/2023/01/1_image2.png

No two brand campaigns are the same, as are no two influencers! That’s why an agency will personalize your strategy to fit your needs and goals.

Whether you’re a small startup or an established global brand, agencies like Get Hyped will work with you to understand your goals, target audience, and brand voice. From selecting the right influencers to determining campaign goals and creating the content, we adapt everything to align with your requirements.

This customization makes your marketing efforts as impactful as possible while keeping the focus on your company’s specific objectives. We customize our influencer marketing services to fit the nuances of your individual brand, which in turn helps you build lasting connections with your customers.

Ready to Partner With an Influencer Marketing Agency?

It’s estimated that 86% of US marketers will partner with influencers in 2025, but only an elite group will hire professionals to help them do so.

From managing relationships with influencers to maximizing your budget and amplifying your reach, the benefits of working with an agency are clear. If you’re ready to take your brand to the next level and engage with your target audience in a meaningful, powerful way, we’re here to help.

At Get Hyped, we connect brands with the perfect influencers to create powerful, authentic campaigns that drive real results. Our team handles everything from strategy to execution, securing your brand the visibility it deserves while prioritizing strong lead generation.

Don’t just keep up on social media—lead the way. Reach out to Get Hyped today and watch your business grow through influencer marketing efforts.

Dan Coughlin

Dan Coughlin

Dan is a seasoned digital marketing strategist, Cofounder, and Managing Director of Get Hyped. Dan’s expertise lies in developing creative storytelling strategies and compelling content that drives conversions and enhances ROI. Alongside his wife Kristina, an established Instagram foodie influencer, Dan has developed innovative marketing strategies that deliver measurable results for consumer brands. With his dynamic blend of technical knowledge and creative flair, Dan continues to revolutionize the way brands leverage social media and influencers to connect with their audiences and drive growth. When he's not devising marketing strategies, you can find Dan exploring the vibrant food scene with his family or unwinding with a cigar and a good book.